Paper World.

Paper World offers a wide range of original major daily newspapers, magazines and other date related memorabilia from Australia and New Zealand dating back over 100 years. Paper World helps make the past a present.

The Challenge

As a long-standing client of Gee, Paper World decided it was time to create a new, more engaging website to make ordering easier and attract new customers. This new site needed to convey the heritage of the products being sold and to target customers for time of year specials and promotions.

The Work

Gee spent a great deal of time considering a variety of design styles and techniques to help bring the Paper World brand and website ideas inline with an engaging online presence. The following features were supplied by Gee to Paper World:

Customised design
Online orders
Customised ordering function
Admin system to manage/track customer orders
EDM design and distribution
Time-of-year promotions including Mother's Day, Valentine's Day etc.
Social Media integration
SEO
Site search functionality

The Results

Paper World continues to bring tremendous value to their customers, bringing the past to the present; as a present. The new site continues to engage new customers and sales have surpassed all original expectations.